Like its name Early Times often breaks news before other newspapers can do so in the entire State of Jammu and Kashmir. For nearly a decade ET has set a record in this respect which contemporary daily newspapers in the State have been vying to match without reaching anywhere near it. And television stations are often forced to take a cue from it.t we had to abort the idea as we assessed the Darjeeling Market that it is not financially viable for us to sustain in the long run.

This could be possible because its founder Editor BL Gupta takes readers' rights to know and be informed as a rule and never allows making an exception from this. Thus, ET has come to enjoy rare patronage of its readers spread all over the State. They vouch for its true, fair and unbiased presentation of news.

We are fully aware and conscious of the fact that in a decade or so, which is thought to be a short time in the life of a newspaper, the success which has come our way can only last, if ET continues to get unstinted love, support and confidence of its readers. Thus, ET welcomes all patrons' and readers' advice, suggestions and feedbacks. We assure that all of us, right from our Managing Editor Munish Gupta to our every member of Staff, are always ready and keen to serve readers' interests since we consider this to be public interest.